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Frontman OneRepublic dan penulis lagu/produser kenamaan, Ryan Tedder, mendeklarasikan jika format album saat ini tengah sekarat.
Sang penyanyi mengakui jika ide tentang orang-orang mendengarkan album di masa depan akan menghilang karena kultur streaming musik yang dengan cepat telah mengubah fokus pada playlist. "I think the album is dying," kata Ryan kepada Digital Spy di acara MTV EMAs di Rotterdam pekan lalu. "For about five minutes I got really sentimental about it. You'll always have unicorns like Adele. We sold five million copies of our last album, but I don't think we'll ever do that again."
"I'm not sad about it because we might do it in consumption, but not in physical. It'll never happen like that again," lebih lanjut Ryan mengatakan opininya. "It is sad, but I'm not going to cry about it. I'm more focused on, 'OK, shit. Everything has changed in the last nine months. How do we evolve?' We'll always adapt, because that's what we do."
OneRepublic sendiri baru saja merilis album baru mereka, "Oh My My" yang debut di posisi #3 Billboard 200 dan #6 di tangga album Inggris. Sebuah hasil yang sangat disambut gembira oleh band ini.
